I’m Joshua Rand Lepley, a New York City-based designer, artist, and maker. My work is conceptual, strategic, and multidisciplinary; with expertise in brand identity, brand campaigns, and brand experience projects spanning digital and physical realms.
Design / Art / Build
(1) “If you can design one thing, you can design everything.” ➝ Massimo Vignelli
(2) “Art is choosing to do something skillfully, caring about the details, bringing all of yourself to make the finest work you can.” ➝ Rick Rubin
(3) “Regard it as just as desirable to build a chicken house as to build a cathedral.” ➝ Frank Lloyd Wright.
➝ Practicing independently c/o Applied Ambition
/MISCELLANEOUS/
1.) Included in the GDUSA ‘People to Watch’ and ‘55 Years of People to Watch” lists.
2.) Launched three products into the market overseeing all stages from concept to manufacturing to store shelves.
3.) Built homes and custom cabinetry, managing the construction process, team, and client.
4.) Produced bio-fuels from waste food oil to operate a vintage Mercedes diesel and heat residence.
5.) Produced custom carbon-kevlar whitewater kayaking helmets globally.
6.) Owned and operated a custom furniture company, selling pieces regionally and nationally.
7.) Taught carpentry and woodworking at a vocational high school for two years.
8.) Was a licensed realtor in Pennsylvania.
9.) Avid beer and winemaker; grew various ingredients, malted grains, and cultivated yeast strains.
10.) Former craft beer blogger and photographer; writing and photos published in several beer publications.